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Guestbooks, Webrings, and Why I Still Believe in Both

May 11, 2024·2 min read

A short defense of the parts of the old internet worth bringing back, and why this blog is built like it's still 2005.


I built this entire blog without a single analytics script, and it's been one of the more freeing decisions I've made about a personal project in years. No dashboard telling me which posts "underperformed." No pressure to post on a schedule an algorithm decided for me. Just a folder of markdown files and whoever finds them.

the webring, explained for anyone too young to remember

Before search engines were good at anything, small personal sites would link to each other directly in a loop — click "next" enough times and you'd eventually land back where you started, having discovered a dozen other sites run by people with a shared, specific interest. No platform owned the connection between them. It was just people, linking to other people.

Here's roughly what the html behind one looked like, stripped down to the essentials:

<div class="webring">
  <a href="https://example-prev-site.example">&larr; prev</a>
  <a href="https://example-webring-hub.example">webring</a>
  <a href="https://example-next-site.example">next &rarr;</a>
</div>

Three links. No tracking pixel. No account required on either end. I still think this is one of the best pieces of internet infrastructure anyone ever casually invented, and I mean that completely sincerely.

why the guestbook, specifically

A comment section optimizes for the last word in an argument. A guestbook just asks "were you here?" There's no reply button, no notification chasing you back, no thread to win. People leave a name, sometimes a note, and move on. It's a lower-pressure way to say hello than anything social media has replaced it with.

why this matters for a blog like this one

I'm not trying to recreate 2005 out of pure nostalgia — some of what's changed about the internet is genuinely better. But the specific thing that got lost somewhere along the way is sites built by one person, for whoever wanders in, with no monetization strategy attached. That's the entire model here. There's no premium tier. There never will be one. If you found this post through the archives instead of a push notification, you're using this site exactly the way it was built to be used.


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